Rediscover the magic and live your dreams.

For nearly 30 years, we have helped doctors own their practices while living the personal lives of their dreams.

It all comes down to a simple formula that you can implement in less than an hour a week...

It's Official! Our Full Circle Intensive is June 9th & 10th!

Discover the missing piece of the puzzle as we do a deep dive into understanding the proper headspace and work around money and its impact on your personal and professional lives.

We Help You Work Smarter, Not Harder

From the moment you start your day, everything and everyone begins fighting for your attention.

How often do you have the best plans and intentions for a productive day, only to look at the clock and realize it's nearly over? Spending your time fighting fires and reacting to the business of your practice prevents you from living the life you love.

We have developed and perfected a simple, four tier program that has helped thousands of our clients make more money, take more time off, and be in the moment so they can truly love what they do.

Watch the video below to get an overview of how it all works.

Taking My First Vacation AND Raising My Fees With Confidence

"It is because of Full Circle that I was able to attract an amazing doctor into my life and practice so that I can take a real vacation. For the first time in my career, I feel confident stepping away from my practice for a while so I can relax. Full Circle and the Succession Planning Program helped me every step of the way with her, from recruitment to contracts to training.

Also, I am predicting a very successful financial year! In the last month, the coaches have helped me have the confidence to do a fee increase, and to go into contract negotiations with my RMT and physio.

I'm not sure I would have done these things, or at least as effectively, if it wasn't for my coaching support. "

-Dr. Janna

POPULAR RESOURCE ALERT!

The Three Hour Chiro MBA

Whether you're new to practice or ten years in, I GUARANTEE this three hour program will rock your world!

"This has been my best growth year ever, not only by my practice numbers, but more importantly, by my inner heart/vision alignment. With your assistance, I have generated a continued positive practice of affirmations, clearer visions, and dreams all leading to a better life balance."

-Dr. Jonathan Preiss

Our Four Stages of Success

Our roadmap takes you through the four main stages of success: Vision, Focus, Systems, and Team. Together, they form a winning combination every time.

Full Circle Roadmap

Authentic Vision

Be clear and consistent with yourself and your values so that you can feel fulfilled and prosperous.

Focus

Identify and remove the things and people that are blocking you from fulfilling your vision.

Systems

Support your vision with the right systems and processes so you can effortlessly manifest your mission.

Team

Recruit and retain the best people who will treat your business like their own for maximum profit.

Dr. Tom Preston

Founder of Full Circle Coaching

Almost 30 years after launching Full Circle Coaching, the thing that still drives me to get up at 5:30 a.m. most mornings is the unshakable certainty I have that each individual can be, do and have absolutely anything that their heart truly values and their mind can visualize.

The ability to open someone’s eyes to their incredible inborn potential and then teach them the skills needed to manifest it while removing the blocks to its full manifestation brings me joy at the core of my being.

The enhanced prosperity, joy, fulfillment and love I have witnessed in the thousands of clients Full Circle has served over the decades continues to drive me to serve even more clients and help them design the amazing life and business they were born to manifest.

Why Practice Owners and Their Teams Choose Full Circle:

  • You’re in good hands. We know the business better than anyone. Our team is made up of current practitioners and experienced coaches who know what practice is like today, not from a time gone by.

  • The process is easy. We don't ask you to blow up your practice and transform it into something completely different. This is your practice and your life. Our operating model is designed with that key concept.

  • You don’t have to reinvent the wheel. We've made every mistake in the book... but we've learned from them and written down the answers. Our blueprints will get you to the solutions quickly and save you countless hours and dollars doing so.

  • We’ll keep you accountable. We aren't preaching from a pulpit; we're in the trenches right next to you. As a result, we build our Full Circle model around accountability. Don't join us if you're not ready for honesty because we truly treat your success as our own.

(More) Evidence of Excellence

We are incredibly proud of our clients. Combined, they have helped millions of people across the globe to get healthy and live authentically. Here are a few examples.

Dr. Marci Anderson

Markham, Ontario

Dr. AJ Pacis

Mississauga, Ontario

Dr. Rob Green

Kitchener/Waterloo, Ontario

The Latest From Full Circle

Spring chiropractic practice growth strategies: improve patient engagement, optimize website, and streamline operations for Q2 success.

Revitalize Your Chiropractic Practice for Growth

March 31, 20255 min read

Spring is the perfect time to reassess, refresh, and refocus your chiropractic practice.

With Q2 starting, it's a great time to bring in new patients, keep them returning, and make your clinic run more smoothly.

This guide covers key steps to grow your practice this spring, including goal setting, marketing, and streamlining operations.

1. Assess Your Current Business Metrics and Performance

Before making any changes, take a data-driven approach to evaluate how your practice is performing. This includes reviewing patient engagement, retention rates, financial health, and business efficiency.

Key Areas to Analyze:

  • New Patient Acquisition: How many new patients joined in Q1?

  • Retention Rate: How many existing patients returned for continued care?

  • Revenue & Expenses: Are your finances aligned with your growth goals?

  • Marketing Performance: Analyze campaign effectiveness and identify areas for improvement.

  • Patient Satisfaction & Feedback: Are there any recurring complaints or concerns?

Action Step: Use patient management software or Google Analytics to track website visits, appointment bookings, and campaign results. This helps identify what works and where to make adjustments.

2. Strengthen Patient Engagement and Retention

Patient retention is just as important as attracting new patients. To maintain strong patient relationships, focus on personalized care and consistent communication.

How to Improve Patient Engagement in Q2:

  • Offer Personalized Care Plans: Patients are more likely to return when they feel their care plan is customized to their needs.

  • Implement Regular Check-ins: Send automated follow-up emails or texts to encourage continued visits.

  • Create a Referral Program: Reward existing patients who refer friends and family.

  • Host a Community Event: Educational workshops, posture screenings, or wellness talks help establish credibility and build relationships.

  • Leverage Social Media: Share success stories, patient reviews, and health tips to stay connected with your audience.

Action Step: Survey patients to learn which services they value most, then use their feedback to improve your offerings.

3. Develop a Chiropractic Marketing Calendar for Q2

A structured marketing calendar helps you stay consistent with promotions, events, and content creation.

Steps to Build an Effective Marketing Plan:

  • Identify Key Campaigns: Plan special offers, patient appreciation days, or holiday-themed promotions.

  • Schedule Social Media Content: Consistently post educational content, success stories, and engagement-driven posts.

  • Optimize Email Marketing: Send monthly newsletters with practice updates, health tips, and appointment reminders.

  • Run Targeted Ads: Use Google Ads and Facebook Ads to reach local audiences looking for chiropractic care.

  • Collaborate with Local Businesses: Partner with fitness centers, physical therapists, and wellness brands to cross-promote services.

Action Step: Use a content planner to schedule your social media, blog posts, and promotions for the next three months.

4. Optimize Your Website and Online Presence

Your website is your digital storefront, and a strong online presence is crucial for attracting new patients.

Website Optimization Checklist:

  • Ensure Mobile-Friendliness: Most patients search on their phones—your site should load quickly and be easy to navigate.

  • Boost local SEO: Use keywords like “best chiropractor near me” or “chiropractic care in [your city]” to rank higher in searches.

  • Add Patient Reviws: Positive reviews build trust and encourage new patients to book appointments.

  • Create Educational Blog Content: Writing about topics such as “How to Improve Posture” or “Benefits of Chiropractic Adjustments” can attract more visitors to your website.

  • Utilize Video Marketing: Short videos showcasing patient success stories, treatment techniques, or office tours improve engagement.

Action Step: Audit your website’s SEO performance using tools like Google Search Console and update any outdated content.

5. Streamline Operations and Resource Allocation

Improving efficiency within your practice will free up time to focus on growth. This includes refining workflows, optimizing scheduling, and using automation tools.

Ways to Improve Process Efficiency:

  • Invest in Chiropractic Billing Software: Simplify claims processing and reduce administrative errors.

  • Train Your Front Desk Staff: Ensure they provide excellent customer service and schedule appointments efficiently.

  • Reduce No-Shows: Send automated appointment reminders via text and email.

  • Analyze Overhead Costs: Identify areas where you can cut expenses without compromising service quality.

  • Upgrade Equipment: Spring is a great time to invest in new treatment tables or digital imaging technology.

Action Step: Review your practice management software and implement automation tools to reduce manual tasks.

6. Build a Stronger Chiropractic Team

Your staff plays a critical role in your practice’s success. Fostering a positive work environment and encouraging ongoing training will improve patient experiences.

Staff Development Strategies for Q2:

  • Hold Monthly Training Sessions: Keep your team updated on the latest chiropractic techniques and customer service best practices.

  • Encourage Continuing Education: Offer incentives for staff to attend workshops or obtain certifications.

  • Improve Team Communication: Use collaboration tools like Slack or Asana to streamline internal processes.

  • Recognize Employee Achievements: Celebrating small wins keeps morale high and fosters a strong team culture.

Action Step: Schedule a staff meeting to discuss Q2 goals and gather feedback on how to improve clinic operations.

7. Monitor Success and Adjust Strategies

The key to long-term growth is tracking progress and making adjustments as needed.

How to Measure Your Practice’s Growth:

  • Set Key Performance Indicators (KPIs): Track patient visits, revenue growth, and marketing ROI.

  • Compare Performance to Q1: Identify trends and areas for improvement.

  • Adjust Marketing Based on Analytics: If social media engagement is low, try new content formats. If referrals are down, enhance patient incentives.

  • Stay Flexible: The healthcare industry changes—be ready to adapt your approach.

Action Step: Schedule monthly check-ins to review KPIs and refine strategies based on real-time data.

Final Thoughts: Set Your Chiropractic Practice Up for Success This Spring

Spring is a season of renewal and opportunity.

Implementing these Q2 growth strategies will help you engage patients, improve marketing, streamline operations, and build long-term success.

Start today by evaluating your practice, building strong patient relationships, and using digital tools to stay competitive.

Ready to grow your practice this quarter?

Download our Q2 Chiropractic Growth Checklist or book a free strategy call today!

chiropractic businesschiropractic practice managementboost chiropractic revenueChiropractic practice growthSpring chiropractic marketingQ2 chiropractic strategiesPatient retention chiropracticChiropractic marketing calendarStreamline chiropractic operations
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"I just finished my stats for October and we did just dollars shy of $170k for the month! Our previous high month was August with $158k.  
Also, I’ve had my two highest collection months ever in September AND October after almost 30 years in practice.

  
Holy crap! What have you done to my practice?! :)

 
You are really helping me to become the CEO of my practice that I so very much desired."

"Exploded my practice without any new marketing budget!"

"I found my authentic self with Full Circle and am consistently breaking records!"

"I doubled my practice without marketing!"

STEP #1

The #1 Reason New Patients Aren't Calling You

This is why you're hitting the same patient numbers and revenue month after month.

STEP #2

The *Bandwidth Issue* That Is Causing you To Work So Damn Hard And Still Struggle

How to get out of your own damn way and start taking 8-12 hours off per week without affecting your revenue.

STEP #3

How To Grow Your Practice Without NPs or Marketing

This is how you can grow a successful practice regardless of the size of your town, number of competitors, or begging for referrals.

"This has been unlike anything else. I can't tell you how energized I am now!"

"This has been a night and day difference in my practice AND personal life."

STEP #1

The #1 Reason New Patients Aren't Calling You

This is why you're hitting the same patient numbers and revenue month after month.

STEP #2

The *Bandwidth Issue* That Is Causing you To Work So Damn Hard And Still Struggle

How to get out of your own damn way and start taking 8-12 hours off per week without affecting your revenue.

STEP #3

How To Grow Your Practice Without NPs or Marketing

This is how you can grow a successful practice regardless of the size of your town, number of competitors, or begging for referrals.